Text Description of Western Economic Diversification Canada’s Strategic Planning Framework for 2012-2013

Highest level

The Government of Canada’s Outcome Areas

Western Economic Diversification Canada (WD) contributes to a stronger Canada directly through the Government of Canada’s outcomes of Innovative and Knowledge-Based Economy and Strong Economic Growth.

Second level of WD’s 2012-2013 Strategic Planning Framework

WD Mandate and WD Vision

  1. WD’s mandate is to promote the development and diversification of the western Canadian economy, coordinate federal economic activities in the West and reflect western Canadian interests in national decision-making.
  2. WD’s vision is to be leaders in creating a more diversified western Canadian economy that has strong, competitive and innovative businesses and communities.

Third level of WD’s 2012-2013 Strategic Planning Framework

For 2012-2013, WD has identified six organizational priorities to support the achievement of its strategic outcome.  They are:

  1. Technology Commercialization
  2. Trade and Investment
  3. Business Productivity and Competitiveness
  4. Advancing the interests of western Canada
  5. Performance Measurement
  6. Managing in a Changing Environment

Fourth level of WD’s 2012-2013 Strategic Planning Framework

The six organizational priorities listed above will be WD’s focus in 2012-2013 to achieve the strategic outcome of:  The western Canadian economy is developed and diversified.

Fifth level of WD’s 2012-2013 Strategic Planning Framework

WD’s Five Program Activities contribute to the achievement of the department’s Strategic Outcome.  These program activities are:

  1. Business Development: Strong SMEs in western Canada with improved capacity to remain competitive in the global market.
  2. Innovation: A stronger knowledge-based economy.
  3. Community Economic Development: Communities have increased economic opportunities and capacity to respond to challenges, as well as the necessary investments in public infrastructure.
  4. Policy, Advocacy and Coordination: Policies and Programs that strengthen the western Canadian economy.
  5. Internal Services: Effective and efficient support for the delivery of the organizational strategic outcome.

Final level of WD’s 2012-2013 Strategic Planning Framework

Our People: Making a difference