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ARCHIVED - Unity Reserve
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Industry
Prosperity Communications Funding
Allocation from the reserve
|
FY 1992-93 |
|
$12M |
Description
- To fund advertising that would emphasize the Government of Canada's actions to help the Canadian economy adjust to more competitive environment.
- Total cost of the initiative $17 million: $12 million (Priorities Communications Reserve) and $5 million from departmental reference levels (Industry Science and Technology Canada, External Affairs and International Trade Canada, and Department of Supply and Services).
- Funded promotional and information campaigns in Canada (e.g. "Yes We Can", "Canada Buy Into It" etc).
Public Accounts References
- Ministry Summary - Vote 1, Operating Expenditures, 1992-93
- Operating Expenditures - Vote 1
- 1992-93 Supplementary Estimates
Additional Operating Costs ... $33,321,000
- Appears under the Information Object of Expenditure
- No Transfer Payments