Allocations from the Central Advertising Fund
Archived information
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2015–2016
2015-2016
– (Quarter 4)
No new advertising allocations were made during Quarter 4
– (Quarter 3)
No new advertising allocations were made during Quarter 3
– (Quarter 2)
No new advertising allocations were made during Quarter 2
– (Quarter 1)
| Department/Agency | Campaigns | 2015/2016 ($) |
|---|---|---|
| Canada Revenue Agency | Encouraging the Uptake of Tax Measures | 6,000,000 |
| Canadian Heritage | Canada 150 | 7,200,000 |
| Citizenship and Immigration Canada | Services to Newcomers (A Fast and Flexible Immigration System) | 3,000,000 |
| Employment and Social Development Canada | Better Jobs (Skills Initiatives) | 7,000,000 |
| Better Jobs (Skills Initiatives) | -3,500,000 | |
| Enhanced Universal Child Care Benefit | 4,500,000 | |
| Department of Finance Canada | Economic Action Plan | 11,000,000 |
| Health Canada | Preventing the Illicit Use of Marijuana | 1,000,000 |
| National Defence | Canadian Armed Forces Recruitment | 2,000,000 |
| Public Health Agency of Canada | Vaccination Awareness | 3,500,000 |
| Public Works and Government Services Canada | Whole-of-Government Web Buy | 5,000,000 |
| Royal Canadian Mounted Police | Royal Canadian Mounted Police Recruitment | 6,000,000 |
| Veterans Affairs Canada | Remembrance Vignette | 3,500,000 |
| Total | 56,200,000 | |
2014–2015
2014-2015
– (Quarter 4)
No new advertising allocations were made during Quarter 4
– (Quarter 3)
| Department/Agency | Campaigns | 2014/2015 ($) |
|---|---|---|
| Canadian Heritage | Canada 150 | 1,500,000 |
| Citizenship and Immigration Canada | Services to Newcomers (A Fast and Flexible Immigration System) | 3,000,000 |
| Department of Finance Canada | Economic Action Plan | 3,500,000 |
| Industry Canada | Consumer Initiatives | -6,500,000 |
| National Defence | Canadian Armed Forces Recruitment | 3,000,000 |
| Total | 4,500,000 | |
– (Quarter 2)
No new advertising allocations were made during Quarter 2
– (Quarter 1)
| Department/Agency | Campaigns | 2014/2015 ($) |
|---|---|---|
| Canada Revenue Agency | Encouraging the Uptake of Tax Measures | 7,000,000 |
| Encouraging the Uptake of Tax Measures | -1,000,000 | |
| Canadian Heritage | Canada 150 | 7,200,000 |
| Citizenship and Immigration Canada | Services to Newcomers (A Fast and Flexible Immigration System) | 3,500,000 |
| Services to Newcomers (A Fast and Flexible Immigration System) | -500,000 | |
| Employment and Social Development Canada | Better Jobs (Skills Initiatives) | 8,000,000 |
| Better Jobs (Skills Initiatives) | -1,000,000 | |
| Department of Finance Canada | Economic Action Plan | 10,000,000 |
| Economic Action Plan | -2,500,000 | |
| Health Canada | Prevention of Illicit Drug Use | 5,500,000 |
| Industry Canada | Consumer Initiatives | 6,500,000 |
| Public Safety Canada | Anti-Cyberbullying | 3,700,000 |
| Public Works and Government Services Canada | Whole of Government Web Buy | 5,000,000 |
| Veterans Affairs Canada | Remembrance Vignette (Canada’s Veterans, Brave and Proud, the Legacy of a Nation) | 4,000,000 |
| Support and Services to Veterans | 5,000,000 | |
| Total | 60,400,000 | |
2013–2014
2013-2014
– (Quarter 4)
No new advertising allocations were made during Quarter 4
– (Quarter 3)
| Department/Agency | Campaigns | 2013/2014 ($) |
|---|---|---|
| Industry Canada | Wireless Communications | 8,000,000 |
| Public Safety Canada | Anti-Cyberbullying | 4,500,000 |
| Public Works and Government Services Canada | Whole of Government Web Buy | 2,500,000 |
| Department of Finance Canada | Economic Action Plan | 1,500,000 |
| Natural Resources Canada | Responsible Resource Development | -8,500,000 |
| Total | 8,000,000 | |
– (Quarter 2)
No new advertising allocations were made during Quarter 2
– (Quarter 1)
| Department/Agency | Campaigns | 2013/2014 ($) |
|---|---|---|
| Canada Revenue Agency | Tax Savings | 6,000,000 |
| Canadian Heritage | History and Heritage | 500,000 |
| Citizenship and Immigration Canada | Recruitment of Foreign Skilled Workers | 1,000,000 |
| Recruitment of Foreign Skilled Workers | -1,000,000 | |
| Services to Newcomers (A Fast and Flexible Immigration System) | 4,000,000 | |
| Department of Finance Canada | Economic Action Plan | 10,000,000 |
| Health Canada | Health and Safety of Canadians | 5,000,000 |
| Human Resources and Skills Development Canada | Better Jobs (Skills Initiatives) | 11,000,000 |
| Elder Abuse | 4,000,000 | |
| Elder Abuse | -4,000,000 | |
| Natural Resources Canada | Responsible Resource Development | 16,500,000 |
| Veterans Affairs Canada | Remembrance Vignette (Canada’s Veterans, Brave and Proud, the Legacy of a Nation) | 4,000,000 |
| Total | 57,000,000 | |
2012–2013
2012-2013
– (Quarter 4)
No new advertising allocations were made during Quarter 4
– (Quarter 3)
No new advertising allocations were made during Quarter 3
– (Quarter 2)
| Department/Agency | Campaigns | 2012/2013 ($) |
|---|---|---|
| Canada Revenue Agency | Encouraging Uptake of Tax Measures: Tax Filing Season 2012 | 1,400,000 |
| Foreign Affairs and International Trade | Information for Travellers | -3,000,000 |
| Human Resources and Skills Development Canada | Better Jobs | 1,400,000 |
| Old Age Security | -4,500,000 | |
| Canadian Heritage | Vignette to Commemorate the War of 1812 | 200,000 |
| Natural Resources Canada | Responsible Resource Development | 4,000,000 |
| Total | -500,000 | |
– (Quarter 1)
| Department/Agency | Campaigns | 2012/2013 ($) |
|---|---|---|
| Canada Revenue Agency | Encouraging Uptake of Tax Measures: Tax Filing Seasons 2011 and 2012 | 7,500,000 |
| Encouraging Uptake of Tax Measures: Tax Filing Seasons 2011 and 2012 | -1,500,000 | |
| Canadian Heritage | Vignette to Commemorate the War of 1812 | 1,250,000 |
| Canadian Heritage with Parks Canada | Vignette to Commemorate the War of 1812 | 3,250,000 |
| Citizenship and Immigration Canada | Citizenship Guide | 520,000 |
| Combatting Immigration Fraud | 1,000,000 | |
| Recruitment of Foreign Skilled Workers | 425,000 | |
| Services to Newcomers | 3,555,000 | |
| Department of Finance Canada | Economic Action Plan | 16,000,000 |
| Measures in Budget 2013 | 3,200,000 | |
| Measures in Budget 2013 | -3,200,000 | |
| Foreign Affairs and International Trade | Information for Travellers | 4,000,000 |
| Supporting Canadian Business in Foreign Markets | 1,000,000 | |
| Health Canada | Protecting the Health and Safety of Canadians | 5,000,000 |
| Human Resources and Skills Development Canada | Better jobs | 5,000,000 |
| Old Age Security | 8,000,000 | |
| Indian Affairs and Northern Development | Nutritrion North Canada | 300,000 |
| Natural Resources Canada | Responsible Resource Development | 5,000,000 |
| Royal Canadian Mounted Police | RCMP National Recruitment | 2,000,000 |
| RCMP National Recruitment | -2,000,000 | |
| Status of Women Canada | Prevention of Violence against Women and Girls | 250,000 |
| Veterans Affairs Canada | Remembrance Vignette | 3,500,000 |
| Total | 64,050,000 | |
2011–2012
2011-2012
– (Quarter 4)
No new advertising allocations were made during Quarter 4
– (Quarter 3)
| Department/Agency | Campaigns | 2011/2012 ($) |
|---|---|---|
| Canada Revenue Agency | Encouraging Uptake of Tax Measures: Tax Filing Seasons 2011 and 2012 | 1,000,000 |
| Citizenship and Immigration Canada | Services to Newcomers | 2,000,000 |
| Combatting Immigration Fraud | 2,000,000 | |
| Citizenship Guide | 1,500,000 | |
| Department of Finance Canada | Measures in Budget 2011 | 3,200,000 |
| Measures in Budget 2012 | -4,000,000 | |
| Jobs and Growth | 5,500,000 | |
| Health Canada | Protecting the Health and Safety of Canadians | 1,000,000 |
| Canadian Heritage | Canada’s Digital Transition | 2,500,000 |
| Vignette to Commemorate the War of 1812 | 200,000 | |
| Human Resources and Skills Development Canada | Seniors’ Financial Abuse | 4,500,000 |
| Apprenticeship Grants | 2,500,000 | |
| Access to Financial Benefits | 2,500,000 | |
| Access to Financial Benefits | -2,500,000 | |
| Aboriginal Affairs and Northern Development Canada | Nutrition North Canada | 200,000 |
| National Defence | Canadian Forces Recruitment | -4,000,000 |
| Natural Resources Canada | ecoEnergy Retrofit Home Grant | 6,000,000 |
| Privy Council Office | New Branding Initiative for Government of Canada Advertising | 150,000 |
| Veterans Affairs Canada | 2011 Remembrance Vignette | 500,000 |
| Total | 24,750,000 | |
– (Quarter 2)
No new advertising allocations were made during Quarter 2
– (Quarter 1)
| Department/Agency | Campaigns | 2011/2012 ($) |
|---|---|---|
| Canada Revenue Agency | Encouraging Uptake of Tax Measures: Tax Filing Season 2010 | 6,500,000 |
| Canadian Heritage with Parks Canada | Vignette to Commemorate the War of 1812 | 1,550,000 |
| Department of Finance Canada | Measures in Budget 2012 | 4,000,000 |
| Human Resources and Skills Development Canada | Jobs of the Future: Training, Apprenticeship and Labour Market Information | 6,000,000 |
| National Defence | Canadian Forces Recruitment | 4,000,000 |
| Royal Canadian Mounted Police | RCMP National Recruitment | 2,000,000 |
| Veterans Affairs Canada | 2011 Remembrance Vignette | 3,000,000 |
| Total | 27,050,000 | |
2010–2011
2010-2011
– (Quarter 4)
No new advertising allocations were made during Quarter 4
– (Quarter 3)
No new advertising allocations were made during Quarter 3
– (Quarter 2)
No new advertising allocations were made during Quarter 2
– (Quarter 1)
| Department/Agency | Campaigns | 2010/2011 ($) |
|---|---|---|
| Canada Revenue Agency | Encouraging Uptake of Tax Measures: Tax Filing Season 2010 | 6,500,000 |
| Canadian Heritage | Vignette to Commemorate the War of 1812 | 250,000 |
| Citizenship and Immigration Canada | Services to New Canadians | 3,000,000 |
| Citizenship Guide | 3,000,000 | |
| Department of Finance Canada | Creating Jobs & Growth: Implementing Canada’s Economic Action Plan | 6,000,000 |
| Measures in Budget 2011 | 4,000,000 | |
| Health Canada | Protecting the Health and Safety of Canadians | 8,000,000 |
| Human Resources and Skills Development Canada | Benefits for Canadian Families | 3,000,000 |
| Elder Abuse | 2,250,000 | |
| Helping Canadian Workers and Apprentices | 3,500,000 | |
| Jobs of the Future: Training, Apprenticeship and Labour Market Information | 8,000,000 | |
| Department of Justice Canada | Victims of Crime | 6,000,000 |
| National Defence | Canadian Forces Recruitment | 4,000,000 |
| Canadian Navy Centennial | 2,500,000 | |
| Royal Canadian Mounted Police | RCMP National Recruitment | 2,000,000 |
| Veterans Affairs Canada | 2010 Remembrance Vignette | 3,414,000 |
| Total | 65,414,000 | |
2009–2010
2009-2010
– (Quarter 4)
| Department/Agency | Campaigns | 2009/2010 ($) |
|---|---|---|
| Canadian Heritage | Canada - Vancouver 2010 | -9,800,000 |
| Public Health Agency of Canada | H1N1 Response | 9,785,000 |
| Total | -15,000 | |
– (Quarter 3)
| Department/Agency | Campaigns | 2009/2010 ($) |
|---|---|---|
| Department of Finance Canada | Economic Action Plan | 5,000,000 |
| Public Health Agency of Canada | H1N1 Virus Prevention | 4,554,000 |
| Canada Revenue Agency | Tax Filing Season 2009 | 4,000,000 |
| National Defence | Canadian Forces Recruitment | 3,000,000 |
| Parks Canada | Canada’s National Parks | 3,000,000 |
| Veterans Affairs Canada | 2009 Remembrance Vignette | 350,000 |
| Total | 19,904,000 | |
– (Quarter 2)
No new advertising allocations were made during Quarter 2
– (Quarter 1)
| Department/Agency | Campaigns | 2009/2010 ($) |
|---|---|---|
| Canada Revenue Agency | Tax Filing Season 2009 | 6,000,000 |
| Economic Action Plan - Home Initiatives | 7,000,000 | |
| Canadian Heritage | Canada - Vancouver 2010 | 10,000,000 |
| Citizenship and Immigration Canada | Services to New Canadians | 2,000,000 |
| Department of Finance Canada | Economic Action Plan | 10,000,000 |
| Economic Action Plan Website | 2,000,000 | |
| Human Resources and Skills Development | Economic Action Plan - Helping Canadian Workers | 7,000,000 |
| Office of Infrastructure of Canada | Economic Action Plan - Infrastructure | 8,000,000 |
| National Defence | Canadian Forces Recruitment | 7,000,000 |
| Privy Council Office | Advertising Corporate Identity | 500,000 |
| Public Safety and Emergency Preparedness | Emergency Preparedness (72 hours) | 414,000 |
| Royal Canadian Mounted Police | Royal Canadian Mounted Police National Recruitment | 3,000,000 |
| Veterans Affairs Canada | 2009 Remembrance Vignette | 2,500,000 |
| Total | 65,414,000 | |
2008–2009
2008-2009
– (Quarter 4)
| Department/Agency | Campaigns | 2009/2010 ($) |
|---|---|---|
| Canadian Heritage | Canada - Vancouver 2010 | -9,800,000 |
| Public Health Agency of Canada | Fight against H1N1 | 9,785,000 |
| Total | -15,000 | |
– (Quarter 3)
| Department/Agency | Campaigns | 2008/2009 ($) |
|---|---|---|
| Citizenship and Immigration Canada | Moving Forward with Immigration | 3,000,000 |
| Total | 3,000,000 | |
– (Quarter 2)
No new advertising allocations were made during Quarter 2
– (Quarter 1)
| Department/Agency | Campaigns | 2008/2009< ($) |
|---|---|---|
| Canada Public Service Agency | Public Service Award of Excellence | 120,000 |
| Canada Revenue Agency | Tax Filing Season 2008 | 6,000,000 |
| Canadian Food Inspection Agency | Consumer Product and Food Recall | 4,000,000 |
| Travellers Bio-Security Awareness | 2,000,000 | |
| Canadian Heritage | Quebec City’s 400th Anniversary Celebrations | 1,500,000 |
| Citizenship and Immigration Canada | A Responsive Immigration System | 2,000,000 |
| Department of Finance Canada | Advantage Canada | 10,000,000 |
| Tax Free Savings Account | 5,000,000 | |
| Foreign Affairs and International Trade | Canada’s Safe Travel Abroad | 4,440,000 |
| Trade Commissioners Service | 300,000 | |
| Human Resources and Skills Development | Learning / Post-Secondary Education Financing | 3,300,000 |
| Services to Newcomers | 3,600,000 | |
| National Defence | Canadian Forces Recruitment | 10,000,000 |
| Public Health Agency of Canada | Healthy Pregnancy | 1,475,000 |
| Children’s Fitness Tax Credit | 1,225,000 | |
| Public Safety and Emergency Preparedness | 72 hours - Is your family prepared? | 3,000,000 |
| Royal Canadian Mounted Police | Royal Canadian Mounted Police National Recruitment | 1,000,000 |
| Veterans Affairs Canada | Remembrance Day Vignette | 1,100,000 |
| Total | 60,060,000 | |
2007–2008
2007-2008
– (Quarter 4)
No new advertising allocations were made during Quarter 4
– (Quarter 3)
| Department/Agency | Campaigns | 2007/2008 ($) |
|---|---|---|
| National Defence | Canadian Forces Recruitment Internet | 3,000,000 |
| Canada Revenue Agency | Electronic Services for Business | 550,000 |
| Environment Canada | Vehicle Scrappage Program | 750,000 |
| Parks Canada | Canada’s National Parks | 2,000,000 |
| Canadian Food Inspection Agency | Consumer Product and Food Recall | 575,000 |
| Royal Canadian Mounted Police | Royal Canadian Mounted Police National Recruitment | 850,000 |
| Canada Border Services Agency | U.S. Western Hemisphere Travel Initiative | 3,594,000 |
| Total | 11,319,000 | |
– (Quarter 2)
| Department/Agency | Campaigns | 2007/2008 ($) |
|---|---|---|
| Canada Border Services Agency | NEXUS | 1,500,000 |
| Canadian Heritage | Quebec City’s 400th Anniversary Celebrations | 1,700,000 |
| Canadian Food Inspection Agency | Travellers Bio-Security Awareness | 2,500,000 |
| Citizenship and Immigration Canada | Citizenship Status | 280,000 |
| Permanent Resident Card | 560,000 | |
| Foreign Credential Referral Office | 1,525,000 | |
| Foreign Affairs and International Trade | Trade Commissioners Service | 300,000 |
| Health Canada | Aboriginal Wellness | 1,000,000 |
| Healthy Eating | 4,000,000 | |
| Human Resources and Skills Development | Learning / Post-Secondary Education Financing | 3,000,000 |
| Indian Affairs and Northern Development | Specific Claims’ New Approach | 600,000 |
| Public Health Agency of Canada | Healthy Pregnancy | 950,000 |
| Children’s Fitness Tax Credit | 1,075,000 | |
| Public Safety and Emergency Preparedness | 72 hours - Is your family prepared? | 3,000,000 |
| Public Works and Government Services | Review and Development of the Advertising Campaign Evaluation Tool | 75,000 |
| Transport Canada | Passenger Protect | 1,250,000 |
| Veterans Affairs Canada | Remembrance Day Vignette | 700,000 |
| Total | 24,015,000 | |
– (Quarter 1)
| Department/Agency | Campaigns | 2007/2008 ($) |
|---|---|---|
| National Defence | Canadian Forces Recruitment | 10,000,000 |
| Environment Canada | Environmental Approach: Transit Pass Tax Credit | 85,000 |
| Canada’s New Eco-Action Plan | 8,000,000 | |
| Health Canada | Healthy Living / Healthy Eating and Children’s Fitness Tax Credit | 100,000 |
| Human Resources and Skills Development | Service to Canadians | 11,085,000 |
| Learning / Post-Secondary Education Financing | 50,000 | |
| Public Health Agency of Canada | Healthy Pregnancy | 175,000 |
| Total | 29,495,000 | |
2006–2007
2006-2007
– (Quarter 4)
No new advertising allocations were made during Quarter 4
– (Quarter 3)
| Department/Agency | Campaigns | 2006/2007 ($) |
|---|---|---|
| Environment Canada | Environmental Approach: Transit Pass Tax Credit | 2,350,000 |
| Department of Finance Canada | GST reduction | -400,000 |
| Budget 2006 | -1,100,000 | |
| Budget 2007 | 1,500,000 | |
| Health Canada | Healthy Living & Sports Participation - Cancelled | -6,000,000 |
| Healthy Living / Healthy Eating | 4,000,000 | |
| Children’s Fitness Tax Credit | 2,000,000 | |
| Total | 2,350,000 | |
– (Quarter 2)
No new advertising allocations were made during Quarter 2
– (Quarter 1)
| Department/Agency | Campaigns | 2006/2007 ($) |
|---|---|---|
| Canadian Food Inspection Agency | Travellers Bio-Security Awareness | 2,000,000 |
| Canada Revenue Agency | Tax Filing: Service and Compliance | 2,000,000 |
| Department of Finance Canada | Canada Savings Bonds | 5,000,000 |
| GST Reduction | 3,000,000 | |
| Budget 2006 - Delivering on Commitments | 1,100,000 | |
| Health Canada | Healthy Living & Sport Participation | 6,000,000 |
| Aboriginal Tobacco Control | 1,500,000 | |
| Anti-Tobacco & Cessation | 3,500,000 | |
| Public Health Agency of Canada | Healthy Pregnancy | 3,000,000 |
| Human Resources and Skills Development | Service to Canadians | 5,500,000 |
| Learning/Post-Secondary Education Financing | 2,000,000 | |
| Canada’s Universal Child Care Plan | 4,000,000 | |
| Industry Canada | Services for Business: Promoting Entrepreneurship | 2,000,000 |
| National Defence | Canadian Forces Recruitment | 15,500,000 |
| Public Safety and Emergency Preparedness Canada | Public Safety and Security | 3,000,000 |
| Transport Canada | Keeping Canadians Safe | 2,000,000 |
| Total | 61,100,000 | |
2005–2006
2005-2006
– (Quarter 4)
No new advertising allocations were made during Quarter 4
– (Quarter 3)
| Department/Agency | Campaigns | 2005/2006 ($) |
|---|---|---|
| Canada Customs and Revenue Agency | Electronic Tax Services for Business | 3,100,000 |
| Environment Canada | United Nations Conference on Climate Change | 1,600,000 |
| Health Canada | Second-Hand Smoke | 4,000,000 |
| Cessation/Anti-Tobacco | 1,500,000 | |
| Aboriginal Tobacco Control | 1,500,000 | |
| Public Health Agency of Canada | Healthy Pregnancy | 750,000 |
| Human Resources and Skills Development | Service Canada | 500,000 |
| National Defence | Regional Tailoring of Recruitment Campaign | 2,125,000 |
| Natural Resources Canada | Energy Efficiency Improvements | 6,000,000 |
| Public Safety and Emergency Preparedness Canada | Public Security and Emergency Preparedness | 5,500,000 |
| Transport Canada | Transport and Public Safety | 1,500,000 |
| Total | 28,075,000 | |
– (Quarter 2)
No new advertising allocations were made during Quarter 2
– (Quarter 1)
| Department/Agency | Campaigns | 2005/2006 ($) |
|---|---|---|
| Canadian Heritage | Cultural Capitals | 400,000 |
| Department of Finance Canada | Canada Savings Bonds | 5,000,000 |
| Health Canada | Healthy Living/Participaction. | 6,000,000 |
| Human Resources and Skills Development | Education Financing (Learning Bond) | 6,000,000 |
| Social Development | Services for Persons with Disabilities | 2,000,000 |
| Services for Seniors | 2,000,000 | |
| Industry Canada | Services to Small and Medium Business | 3,500,000 |
| Department of Justice Canada | 20th Anniversary of Section 15 of the Charter | 2,600,000 |
| National Defence | Recruitment | 8,000,000 |
| Natural Resources Canada | One-Tonne Challenge | 3,650,000 |
| Project Green Climate Change | 2,347,000 | |
| Veterans Affairs Canada | Victory in Europe Day | 400,000 |
| Western Economic Diversification of Canada | Alberta/Saskatchewan Centenaries | 500,000 |
| Total | 42,397,000 | |
2004–2005
2004-2005
– (Quarter 4)
| Department/Agency | Campaigns | 2004/2005 ($) |
|---|---|---|
| Canada Revenue Agency | Electronic Tax Filing - Regional Tailoring | 1,590,000 |
| Natural Resources Canada / Environment Canada / Transport Canada | One-Tonne Challenge - Regional Tailoring | 2,700,000 |
| Industry Canada / Atlantic Canada Opportunities Agency / Western Economic Diversification / Environment Canada / Natural Resources Canada | Services to Business | 170,000 |
| Knowledge and Commercialisation | 170,000 | |
| Human Resources and Skills Development Canada | Post-Secondary Education | 400,000 |
| Social Development Canada | Services to Persons with Disabilities | 65,000 |
| Services to Seniors | 65,000 | |
| Public Health Agency of Canada | Healthy Living - Healthy Pregnancy | 130,000 |
| Public Works and Government Services Canada | E-Services Marketing | 420,000 |
| National Defence | Canadian Forces Recruitment | 7,700,000 |
| Total | 13,410,000 | |
– (Quarter 3)
| Department/Agency | Campaigns | 2004/2005 ($) |
|---|---|---|
| Canada Revenue Agency | Tax Filing Campaign | 3,550,000 |
| Department of Finance Canada (Canada Investment and Savings) | Canada Savings Bonds | 10,665,000 |
| International Trade Canada | Canada Export Awards | 141,000 |
| Health Canada | Anti-tobacco - Second-Hand Smoke | 5,000,000 |
| Anti-tobacco - Cessation | 4,400,000 | |
| Anti-tobacco - Aboriginals | 600,000 | |
| 10-year Healthcare Plan | 2,102,050 | |
| Health Canada / Canadian Heritage | Healthy Living/Participation in Sports | 3,500,000 |
| Natural Resources Canada / Environment Canada / Transport Canada | One-Tonne Challenge | 8,800,000 |
| Total | 38,758,050 | |
– (Quarter 2)
No new advertising allocations were made during Quarter 2
– (Quarter 1)
No new advertising allocations were made during Quarter 1
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